The new league kits are starting to appear and I have to say I think we are in for a vintage year of kit design.
Chelsea, Newcastles, Wolves and Leeds are among the big name teams who have unveiled their 09-10 designs and for me the Chelsea one is the pick of the bunch. The leaked pictures earlier in the year proved to be genuine and show the famous Chelsea blue in a stunning ‘cycle top’ style shirt. The shirt features a neat collar with zip up neck and an interesting curved design across the chest (cruelly described by some as a ‘sports-bra’ housing the sponsors’ logo. The adidas three stripe trim has been segmented to leave space for the Premier League patch on each sleeve. Its just so different from anything else around and although it is very different from it, like the Umbro England kit it really shows a new generation of kit design thinking after years of reasonably stale creations.
Newcastle have returned to a more traditional arrangement of their iconic stripes after years of altering them and cutting them up with inserted panels of black or white. Its another good, clean design with just the right amount of detailed that doesn’t detract from the overall effect.
Le Coq Sportif’s new Wolves outfit shows a return of a single primary colour for the club shirt with just the right amount of contrasting trim. I think too many kits lately have been shoe-horning in a second colour in the form of additional side, sleeve or shoulder panels and giving it almost equal prominence to the main colour. Perhaps this is the reason for so many kit clash issues of late? I’m hoping that more kits now will revert to focussing on the club’s colour rather than adding unnecessary amounts of, normally, white.
The Leeds shirt is a bit of a disappoinment. It introduces a large floppy collar and an asymmetrical blue and yellow panel on the left hand side. Somehow for me it doesn’t work as well as some of the other recent simple, elegant Leeds designs. Maybe its trying too hard.
New on the site this week is the conclusion of the popular Melchester Rovers kit section bringing the story up to 2001 – the last time we saw the legendary team in action. There’s still a few away kits missing though, so if you are a Melchester fan and can help fill in the gaps please contact me.
I’ve also added Reading’s 08-09 kits to the 08-09 kit page – I am hoping I can finish this section before the 09-10 season starts! Illustrating the backs of the shirts with the squad names has proved very time-consuming.
Finally, I discovered an interesting Daily Mail article about football shirts that doesn’t churn out the tired old diatribe of “rip-offs!’. It looks at the recent trend of leaked new designs online. It seems the growing culture of football kit design obsessives is reaching the national press! You can read the article here: